Colin LoCascio Is the Kendall + Kylie Designer Making His Own Celebrity-Worthy Label

You’ve most likely seen Colin LoCascio’s paparazzi-ready creations. The 26-year-old designer has already created a fair share of head-turning pieces, especially outerwear, like a butter-soft, blazing orange fur coat for Bella Hadid (that she’s worn multiple times) and a yolk yellow version that Lil Yachty wore for his “Lady in Yellow” music video. Cardi B has also been a fan of LoCascio’s outerwear, and she wore a black sequin-slathered top for her music video “Lick.” But LoCascio’s biggest claim to fame is that for the last two years he has been the director of Kendall + Kylie, the Jenner sisters’ label that churns out skimpy dresses and slinky jumpsuits. Now, LoCascio has set off on his own and released his first official collection for fall 2021 that comes complete with colorful coats, metallic pants, and nubby knitwear. 

The Queens native attended the Rhode Island School of Design, where he became aware of the impact of clothing among his peers. Before college, LoCascio had only worn uniforms to school. When he eventually ventured out, he saw that clothing was a means of expression. “I never understood the deep perception of what you’re wearing and how it expresses yourself,” he says over the phone from New York. After college, LoCascio went on to work at Marc Jacobs doing embroidery layouts and laser-cut leathers. While he was at Marc Jacobs, LoCascio’s portfolio began to get pulled by stylists and he began to be commissioned to create pieces for celebrities. “It was a fabulous side hustle, but definitely a side hustle,” he says.